digital Archives | Shake It Up Creative

Demystifying PPC for small business owners

12th January 2021

Desk with laptop screen saying Pay per Click on it

What is PPC advertising? PPC or pay per click advertising is a way of generating traffic to your website by paying a third party to display ads. Typically when people mention PPC they’re talking about Google Search Ads, which are the text ads that appear when someone searches in Google. For small businesses, they provide … Read more

New app innovations and lesser-known features across digital

14th September 2020

New app innovations and lesser-known features across digital In the world of digital, things change fast. So here’s a round-up of new app innovations and lesser-known features across some of the most popular platforms, keeping you up to speed as we enter the last quarter of 2020. Snapchat and hands-free video recording There’s a little … Read more