Repositioning or Rejuvenation? Hands up if you are guilty of starting a business with a logo but without properly knowing what you are actually going to deliver? Did you know what customers might think and want, what piece of the market you were targeting? When a...
When developing or rebranding your business, it’s essential to think ahead about placements – where and how will any logo, messaging and offers appear later on? To help you think about some of the areas where your brand may well feature, here is a checklist: Website...
You’ve worked long and hard on developing your brand, looking at all the different elements from logos, fonts, colours, photography etc, how and where you will use it and what it means to you and your customers. The Brand Identity (look and feel) and the Brand Image...
