How much do you need to spend on PR?

How much should you pay for PR? By Shake It Up Creative

Asking “how much does PR cost?” can feel like you’re asking ‘how long is a piece of string?’. For those of you who are wondering how on earth you decide which PR firm to choose, how much it’s going to cost and how to measure the return on investment, this blog post is for you. … Read more

UX – what is it and why should you care?

The meaning of UX

UX is a buzzword in the digital community but what does it stand for and more importantly, what does it really mean? UX is an abbreviation of the words user experience. It refers to the quality of a site from its user’s point of view. UX design is an important part of putting a site … Read more