Speaking at a conference or event can be nerve-wracking. Even for those who are able to present confidently and learn their ‘speech’, the thought of unknown questions being asked afterwards can be a deterrent. Itâs often hard to see the benefits of putting yourself out there or putting the effort in to these, often unpaid, … Read more
A year ago at the beginning of 2018, January 11th to be precise, Facebook’s founder, Mark Zuckerberg, announced that Facebook would be changing its News Feed algorithm to prioritise content from ‘friends, family and groups’. Zuckerberg stated “As we roll this out, youâll see less public content like posts from businesses, brands, and media. And … Read more
Network marketing, also known as multi-level marketing (MLM) or pyramid selling, is a marketing strategy for the sale of products and/or services where the revenue of the MLM company is derived from non-salaried participants. These âdistributorsâ are sometimes referred to as “independent business owners” and they sell the companyâs products/services and make their earnings through … Read more
The term âpurpose-led business practiceâ has been popping up a lot more recently. Itâs a concept which is rapidly growing in popularity and is focused on ensuring that an organisation stands for something it believes in, going beyond profit and positively impacting society. If a company can direct its business model towards something that creates … Read more
Asking “how much does PR cost?” can feel like youâre asking âhow long is a piece of string?â. For those of you who are wondering how on earth you decide which PR firm to choose, how much itâs going to cost and how to measure the return on investment, this blog post is for you. … Read more
The new social media app Vero, has made a rocketing appearance into the lives of social media users as this year. Claiming to be a platform which allows people to be themselves, the appâs name directly translates into âtruthâ, a telling sign that it is putting itself up against the most popular social media sites. … Read more
As we approach the middle of the year (yes, already), we thought a run-through on which platforms are helping businesses step up their game was due. 45% of customers say a brand’s social media profile alone has the power to change their perception of them (Social Chain) so it’s vital that your business’s social media … Read more
We have some top tips to make the most of this marketing tool⊠If you have a well-established and effective marketing strategy, we hope you have discovered that email marketing can work really well for your business and quantifiably boost sales. Todayâs email marketing systems make the whole process cheap, fast, streamlined and relatively straightforward, … Read more
Have you ever hosted an event for your customers? It can be quite nerve-wracking, but with careful preparation you can create an occasion that your guests talk about for years to come â and for all the right reasons! It is not something you want to do often but for a special business anniversary, a … Read more
Public relations disasters can come in many different forms. They happen to almost every organisation at one point and nearly always take place when you least expect it. From issues with your website, products or customer data, PR crises can feel like the end of the world. The good news is that it doesnât have … Read more