Why website design is important for business

Your website is the most important marketing tool

One main piece of advice we often give to our clients and also to our #ShakeItHUB visitors is that all of their marketing efforts can and should lead potential customers to their website. Why? Because that’s where they’ll connect with them through their copy (written specifically for their audience) and through the website design which … Read more

The power couple that is PR & SEO

The power couple PR and SEO

It’s normal for a myriad of marketing activities to be happening simultaneously with the aim of boosted impact. You’ve heard the “it takes 6-8 touchpoints to gain a sales lead”, it’s all about awareness followed by nurturing of a potential customer. But there’s a power partnership that’s been breaking down two marketing silos even more. … Read more